Research Interests
Digital Consumer Behaviour, Algorithmic Pricing Strategies, Behavioural Economics, Experimental Research Designs, Econometric Methods
BioSketch
Research
Incentivised dishonesty: Moral frameworks underlying fake online reviews
2024
Victor. V., James. N., & Dominic. E. | Wiley
Journal: International Journal of Consumer Studies Volumes: 48e ,
Nudges and Choice Architecture in Public Policy: A Bibliometric Analysis.
2023
Victor, V., Nair, A. M., & Meyer, D. F. | Elsevier
Journal: Journal of Behavioral and Experimental Economics
Message framing and COVID-19 vaccine acceptance among millennials in South India.
2022
Prakash, A., Jeyakumar Nathan, R., Kini, S., & Victor, V. | PLOS
Journal: PLOS One Volumes: 17 ,
Is Bitcoin a Safe Haven for Indian Investors? A GARCH Volatility Analysis
2022
Murty, S., Victor, V., & Fekete-Farkas, M. | MDPI AG
Journal: Journal of Risk and Financial Management Pages: 317 , Volumes: 15 ,
Consumer response towards personalised pricing strategies in online marketing.
2021
Victor, V., Nathan, R. J., & Fekete-Farkas, M. | Inderscience
Journal: International Journal of Technology Marketing Pages: 223-265 , Volumes: 2-3 ,
From a recession to the COVID-19 pandemic: Inflation–Unemployment Comparison between the UK and India
2021
Victor, V., Karakunnel, J. J., Loganathan, S., & Meyer, D. F. | MDPI AG
Journal: Economies Volumes: 9 ,
India–European Union Trade Integration: An Analysis of Current and Future Trajectories.
2021
Loganathan, S., Karakunnel, J. J., & Victor, V. | National Council of Applied Economic Research (NCAER)
Journal: Margin: The Journal of Applied Economic Research Pages: 484-504 , Volumes: 15 ,
Fitness Trainers’ Physical Attractiveness and Gym Goers’ Exercise Intention
2021
Nathan, R. J., Tan, P. K., & Victor, V | Universiti Malaysia Sarawak
Journal: International Journal of Business and Society Pages: 496-517 , Volumes: 23 ,
Procedural Justice, Perceived Organisational Support, and Organisational Citizenship Behaviour in Business School
2021
Dominic, E., Victor, V., Nathan, R. J., & Loganathan, S. | Sciendo
Journal: Organizacija Volumes: 54 ,
Analysis of India’s trade patterns and trade possibilities with the European Union
2020
Loganathan, S., Karakunnel, J. J., & Victor, V. | University of Dabrowa Gornicza
Journal: Forum Scientiae Oeconomia Volumes: 4 ,
Tourists’ use of Airbnb app for visiting a historical city
2020
Nathan, R. J., Victor, V., Tan, M., & Fekete-Farkas, M. | Springer
Journal: Information Technology & Tourism Volumes: 22 ,
Electronic commerce for home-based businesses in emerging and developed economy.
2019
Nathan, R. J., Victor, V., Gan, C. L., & Kot, S. | Springer
Journal: Eurasian Business Review Pages: 463-483 , Volumes: 9 ,
Pricing strategies in the era of digitalisation and the perceived shift in consumer behaviour of youth in Poland.
2019
Victor, V., Thoppan, J. J., Fekete-Farkas, M., & Grabara, J. | Centre of Sociological Research, Poland
Journal: Journal of International Studies Volumes: 12 ,
Factors influencing consumer behavior and prospective purchase decisions in a dynamic pricing environment
2018
Victor, V., Joy Thoppan, J., Jeyakumar Nathan, R., & Farkas Maria, F. | MDPI AG
Journal: Social Sciences Volumes: 7 ,
Honors And Awards
Miscellaneous
Foundation for Economic Education (FEE.Org)
- Italy’s Debt Crisis Puts the European Union at a Crossroads
-
Mises Wire
- Is the Sinking Italian Economy Just the Tip of the Iceberg?
- Are India and China Booming as Much as They Claim?
- It Is Time to Rethink the Policies of Invoking Government Nudges https://mises.org/profile/vijay-victor